And when it’s used for political parties, it can threaten our democracy and free and fair elections. By feeding people only information that will interest or even enrage them, they become tracked in echo chambers that prevent them from hearing opposing or alternative viewpoints. This makes people angrier, more polarized, and less informed. And we’ve seen the consequences of this on election day.
Member of the European Parliament Paul Tang of the Netherlands, Karolina Iwanska of the Panoptykon Foundation and Eva Simon from Liberties join the Speechbag podcast to discuss the threats of targeted advertising and what the EU could do about it.
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